11:30 - 12:20 Do It Yourself Sound What in the heck is a sweepable mid--should I use a high pass filter? Al Priest, former front-of-house engineer for Dwight Yoakum, Asleep at the Wheel, and more, explains the basics of identifying problem frequencies–especially lower frequencies. Interactive with Q&A throughout.
12:30 - 1:20 Is My Garage Band Demo Good Enough? Is your Garage Band recording good enough for radio? Maybe not, but it could serve as a great song demo. Chad Mauldin, a master engineer and instructor, leads a conversation over the differences between a demo and a master, plus the need for content creation. Q&A at the end.
1:20 - 1:30 Sack Lunches Offered
1:30 - 2:20 Writing Your Own Success Story What basic things should a singer-songwriter do to write his own success story? A discussion with john Arthur martinez (JAM) about the importance of improving your songwriting, your playing, your live sound, and your stage presence, and creating your own gig opportunities, managing your online presence (including website, social media, newsletters, and blogging). Q&A at the end.
2:30 - 3:20 Should I Join A Performing Rights Organization? What is a PRO and should I join one? Mitch Ballard, BMI Executive Director, Creative, Austin, discusses the importance of the performing rights organization in a songwriter’s career. Ballard assists songwriters with creative and administrative tasks, helps coordinate showcases, educational seminars, and events that support the creative community, including BMI’s Songwriter Series at the famed Saxon Pub. Q&A follows the presentation.
3:30 - 4:20 So You’ve Written A Great Song! Brandi Warden of Moonkiss Music and her partner, collaborator, and husband, Monte Warden, discuss what it means to be a songwriter in 2023 and what it means to be a publisher in 2023, how to collect all royalties due, licensing, the importance of song registration, etc., and how to get started doing all those things. A number one hit on their resumes--you should listen! Q&A at the end.
4:30 - 5:00 Texas Song Search Finals Performance by the four finalists of the online (YouTube) and in-person (at Southern Sky Music Cafe, Kerrville). Judged by Jenni Finlay (Jenni Finlay Promotions), Brandi Warden (Moonkiss Music), and Bernie Nelson, number one hit songwriter.
5:00 - 5:30 HalleyAnna Finlay Performance and insight into Kent Finlay, influencer, collaborator and her father.
5:30 - 5:45 Texas Song Search Winner Announced Presentation of 1st Floyd Tillman Award, Hibler Custom Guitar, and Radio Promotion Campaign.
6:30-7:30 The Outlaw Firm Featuring Mike Blakely, Spur Award Winner, John M. Greenberg, cofounder of The Mystiqueros, and john Arthur martinez, a contributor to a Grammy-winning album, accompanied by fiddler Kurt Baumer sharing songs from their self-titled release.
7:45 - 8:45 Pauline Reese, Monte Warden & Bernie Nelson Three top songwriters share number one songs and the stories behind them, Reese, a number one on the Texas Chart, Nelson, a number one with Confederate Railroad, and Warden, a number one song by George Strait.
9:00 - 10:00 Debbie Walton Band An all-star ensemble of Austin area’s best musicians, including Joe Morales (sax), Mike Cross (keys), Scott Boland (electric guitar), B.B. Morse (bass), Jeff Botta (drums), Bill Small (acoustic guitar), & Debbie Walton (vocals) performing original songs and covers of local singer-songwriters tunes.